Wisdom

from your favorite Uncle

Bob
Muenkel

Wisdom + Learning

Sales and Bedding veteran Bob Muenkel launched the UncleMuenkel Consulting Business to dispense his 35 years of wisdom from a wise uncle perspective. Bob is regarded as the most experienced sales trainer in the industry. UncleMuenkel provides a platform to engage, educate and entertain an audience focused on helping manufacturers and retailers grow their sales and profits.

Bob has a long history of high-visibility jobs in the industry:

*Vice-President of Retail Engagement for Resident, parent company of Nectar, DreamCloud and Awara
*Director of Sales Education and Development for Serta Simmons Bedding 
*Director of Sales Education and Development for Serta International
*Director of Mattresses and New Memberships for Furniture First
*On-air Mattress Expert for QVC Shopping Network
*Vice President of Sales at Sleepy’s

Bob has been a speaker at all the top industry events over the years and has served as Keynote Speaker at numerous events. Bob created a sales technique to engage, educate and entertain a new generation of sales professionals. His techniques include a center-out strategy where human values, emotions and decision-making informs a customer-centric, guided selling process – yielding an “easy-to-buy, easy-to-sell,” organizational training culture.

Bob knows customers love to buy, but hate to be sold.

Bob understands human behavior and how people react to various approaches to sales. He guides salespeople to move the customer’s journey from the web to the door to the desk. He knows exactly what it takes to be sure your customers leave with a paid receipt instead of a b-back business card. His goal when working with clients is to increase conversions, average order tickets, margins, and customer delight.

Bob Muenkel is beloved as UncleMuenkel and is often called Professor Muenkel because of his ability to offer the most comprehensive and trusted sales training in the industry. His famous sleep classes are science tested and scientist approved. Bob started selling at 12 years old with a paper route and is now known for his ability to increase sales profits for the biggest online and retail businesses in the industry.

Featured Articles

Featured Interviews

Testimonials

“There is a reason why Bob was known as the "Professor" within SSB! When Bob spoke, people listened as he has a true talent for capturing your attention and making sense of what we are trying to accomplish. Bob excels at connecting with people and helping them understand their craft and how to "connect the dots" on the mission ahead with his in-depth and insightful ways of doing business. Still to this day I get requests for Bob to come and give a speech as he motivated people like no one has before! That is a true measure of how Bob captivated his audience and worked with his customers as well as team members to accomplish mutual goals.”

Robert Kenny
Vice President
National Bedding

“I highly recommend Bob. There isn’t a better trainer out there. He’s engaging, knowledgeable and a great motivator. He uses simple digestible information to make his point and has made a measurable impact on my customers' sales force. Working with Bob is always fun and you’re guaranteed to learn something new. He has many amazing training programs and will tailor them to your customer’s needs. Every sales team can be improved and Bob delivers the results we all want.

James Coyle
Senior Account Manager
Serta

Bob Muenkel is a luminary within our industry. Bob is one of the rare gems that has the ability to grow business exclusively by growing people. He is motivational and inspiring to his team. Furthermore, he is perhaps the most knowledgeable individual in the field of sleep and mattress sales in our business. Additionally, Bob’s acumen and dynamic personality have made him an asset as an on air personality on QVC. Bob is one of the few people I know that can perform in any sales environment AND teach those around him how to do the same.”

Paris Fealy
CEO
Renaissance Elevated Sleep Technology

“‘Professor Muenkel’ is an understatement. Bob is one of the few people I know who can organize information, position that information into a well structured -easy to understand - professionally developed document and then deliver said topic in the most dynamic, professional speaking manner you will witness. From start to finish of a project, he delivers details with passion, both intellectually and verbally. I have always enjoyed his insights and would definitely recommend Bob Muenkel to develop and manage any educational role within a company on any topic.”

Keith Mackey
Chief Sales Officer
Mattress By Appointment

“After being in the business 17 years, I have yet to find a better communicator in sales training in the bedding business. Bob is the Zig Ziglar of our industry. When my company began to grow, I started flying my people all over the country at great expense to learn from Bob at different conferences. Our sales grew exponentially as we implemented Bob’s “door to desk” processes into our business and not only did we reap the benefits of his training, but most importantly our customers benefited.”

Scott Vaughn
CEO
Happy ZZZ’s Sit ‘n Sleep

“Bob Muenkel is an absolute professional in the sleep industry specializing in creativity, sales education, learning and development making product information fun. His abilities as a public speaker in small groups and up to groups of hundreds have captivated and entertained many as he educated us on the health benefits of sleep and makes technical product specification simple and fun. And, Bob has lead the creation of all educational training materials that make teaching bedding specs easy as 1,2,3. I have learned so much from Bob as have many and would highly recommend him as an educational, and/or public speaking leader in any arena, surely to be successful.”

Marilyn Ramsden
Sales Representative
Flexsteel Industries Inc

“Bob personifies inspiration. He has a uniquely powerful ability to teach, motivate and empower people to be the best sales professionals they can be. The times I got to participate in Bob’s trainings have been invaluable to my career, and for that I am grateful. If you ever get to participate in one, consider yourself lucky.”

Peter Genender
President
deMaroc Home

Bob is a top industry executive and a thought leader in the category who inspires people to think about the approach to the consumer in a thoughtful and purposeful way. He makes an impact on those around him because he takes the time to simplify his message and deliver it in a strong, and creative way. This guy doesn't phone anything in, he uses his very charming personality to connect with people and leaves them with something they will ultimately benefit from. Not only does he do this one on one, and in meetings, Bob has the kind of charisma that bleeds through the television and captures the hearts and minds of millions out there in TV land as he promotes Serta products through shop television shows. There is no doubt Bob is headed for the mattress Hall of Fame as soon as they build one.”

Mark Quinn 
Chief Marketing Officer, Co-Founder
Spink and Co, Fam News